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Key facts:
Fans will have an application that will facilitate the interaction and will offer a reward.The Red argentine is not the only club in South america to strengthen ties with platforms blockchain.The Club Atlético Independiente (CAI), one of the football teams most successful and most well-known of Argentina, announced on Thursday, 23 January the creation of its own token fanatics, a criptoactivo that will allow its fans to participate in the accounts related to the decision making within the sport organization.A publication on the official website of the club highlights its partnership with the startup of tokenization sports with headquarters in Malta, the Chiliz. The agreement will allow the Atlético Independiente of Argentina to launch your token on the platform on the blockchain Socios.com, mobile application specialized in facilitating the interaction and the rewards with the fans of the sport.The criptoactivo will allow users to interact with the club. For each action performed in the application, will climb in the ranking list and will receive reward points that can be exchanged for exclusive products and experiences organized by the organization. The owners of the “Fan Token” of Independent will also be available to other functionalities within Socios.com including chats, exchange of tokens, games, and challenges of the community.With the alliance, the Athletic, Independent follows the path already marked the giants Juventus, Paris St. Germain, A. S. Roma, Atletico Madrid, Galatasay and West Ham, which in 2019 is joined to the platform Socios.com although the tokens of Juventus are the only ones that, until now, were thrown to the sale. For example, the supporters of the Italian club can vote for the song you want to play it in the moment in which a goal being scored.The official statement from Atletico Independent does not reveal the date on which it will launch the sale of its token, only points out that users of Socios.com can expect the supply of the asset that will be available in the coming months. After the launch, users will be able to acquire the token using Chiliz (CHZ), the criptomoneda native Socios.com which is listed on the main exchange houses in the world.The marketing manager of the club argentino, Juan Cruz Filgueira, defined the agreement as an exciting and a new way for fans to connect with the computer, to “participate in surveys binding on issues of institutional and access to special rewards”.
Although The Red, as is also known to Atlético Independiente is the first club in South America in establishing alliance with Socios.com that is not the only club from the region to strengthen ties with platforms cryptographic. Last November the Chapecoense of Brazil signed a commercial agreement with the company behind the token based on Ethereum, USD Soccer (USDSC).The project USD Soccer is presented as “the coin matrix that will connect the football with the platform StockSports, where it will be possible for all the teams and players in the world are represented by an active crypto”. With the token, any individual will be able to interact, either by the passion for the sport or for financial freedom.
A goal in the criptomercado
The football industry has been adopting slowly the cryptocurrencies. Sponsorship of t-shirts, clubs with desires of having their own token to fans, and announcements of business partnerships are some of the trends that, increasingly, they are sharing the scene the football-and the ecosystem of the criptomoneda.In 2017 Messi, became the official ambassador of the project blockchain of SirinLabs, which aims to be the leader in consumer electronics with open source on a global scale. Other stars in football as Eden Hazard and the argentine international Sergio Aguero joined forces to promote the platform based on blockchain All Sport.In addition, the football player from colombia, James Rodriguez, currently the figure of the Real Madrid, take advantage of the benefits of technology blockchain to sponsor your personal brand and to receive funding with the token JR10, named this way in his honor. Everything seems to indicate that the golazos have been doing together the criptomercado and football, they will continue coming.