When we look at the figures of growth in the number of users who use the Bitcoin, either to purchase goods, to save or to perform operations on the financial market, we noted how a growing population is going to standardize the tenure and use of the cryptocurrencies. The cryptocurrencies are a reality, and companies are understanding little by little. And is that, every day, we read news about new companies that offer their goods and services to change to Bitcoins or some other currency, and move into this growth market. This reality also applies to large international companies, which are integrating the use of the crypto in their marketing campaigns to promote their products in a specific market. This is the case of Domino’s Pizza, one of the companies of the pizza world’s most recognized, and that in France has contracted the services of Tessi, a european company expert in providing business support in technological transformation processes, to carry out its first competition 100% digital, as I said Tessi in a tweet: This contest is organized with the occasion of the celebration of the 30th anniversary of the company in France, launching its own web site, dominos30ans.fr for the realization of the competition. The same would consist of a series of games in which the customers of Domino’s could participate in while ordering pizzas. Those who want to participate in the contest you simply have to buy a pizza between the 4 September and 2 October, entering the code that the purchase will generate on the page, enabled by Domino’s before the 6th of October. From there we will generate another code that will allow you to participate in games until the 10th of October, and may be the winner of the many prizes offered. However, without doubt the one that generates the most interest is the grand prize of the competition: € 100,000 in cash or its equivalent at the current exchange rate in Bitcoins, according to the preference of the winner of the contest. This would represent not only an unprecedented event for the company, but also a milestone in the acceptance of Bitcoin within the “mainstream” economic. And that is, when there are still voices raised against the Bitcoin and other cryptocurrencies, it is important news that a large company like Domino’s Pizza France decides to support its existence, and above all its economic value, offering it as a prize in your anniversary competition. The following two tabs change content below. Student of International Studies, interested in issues of economy and international politics. Passionate about the progress of the Fourth Industrial Revolution in general and the cryptocurrencies in particular.