The flagship product, the Ripple is very likely to have the On-Demand Liquidity (short-ODL), which should make it faster and cheaper to send money across country borders, especially in the remissen market. However, the ODL requires, in addition to the crypto-currency, XRP, of course, the related payment of corridors, so that they can be successful. No wonder, then, that Ripple is constantly striving to close new partnerships and the Adoption of advance.
The most successful partnership the company has with the Mexican Crypto-stock exchange Bitso, which, according to statements of a Ripple Executive up to 10% of the Remissen payments between the United States and Mexico are transferred. When it comes to the statements of an employee, is Ripple by the year 2020 on the verge to close new profitable partnerships and new payment corridors to build.
Ripple and ODL for Europe
In the case of the Ripple employee, on whose statements we are referring to, is the Senior Vice President of Product management and Corporate Development Asheesh Birla. This writes in a Monday article published on the website of the Ripple that his company will complement this year important payment corridors to ODL through new partnerships:
Ripple is on track to open this year new ODL corridors, and we take new clients on Board and work with existing customers to have the ODL-volume in key corridors, such as USD-MXN, USD-PHP AUD-USD, and PHP, as well as of EUR increase USD.
As he writes, like corridors, the company, in addition to the new Payment, the transaction volume in the existing corridors between the U.S. and Mexico, the Philippines, Australia, and Europe.
Asheesh Birla makes the reader Unclear as to which specific payments corridors Ripple plans to open this year. But the company had in February that it will add new corridors in Europe, the Middle East, in Africa, in the Asia-Pacific region and in Latin America.
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The focus goes from smaller payments
While Ripple closes its partnerships with companies, there are of course people that benefit from the advantages of ODL. This focus intends to retain the company, according to Asheesh Birla, or even strengthen, because it focuses on payments with a lesser volume of instead of payments, with larger amounts, but lower frequency as that of the company:
We continue to focus on the support of low-value and high-frequency payments with ODL (…). In particular, we reduce the emphasis on large Treasury payments, which are traditionally used for the financing of businesses and services without real-time transfers to support individual transactions of small value and the growing demand for Remittances, and SME payments in a timely manner. This can reduce the total volume of the ODL transactions.
As Birla writes, can have the impact of Ripple Fans are often used in TRANS-action volumes in the corridors, which might reduce the focus on low – value and high-frequency payments.
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